Paul Smith x Nottingham City Transport collaboration

Branding, Graphic Design, Fashion

Our blog post about Adidas partnering with Berlin's public transport system to design a new pair of trainers got us thinking.

If it works for them, why can't it work for us? Is a collaboration between a brand such as Paul Smith and Nottingham City Transport a possibility? Both are seriously proud of their heritage and both are forward-thinking brands with great reputations in their respective industries.

So we decided to have a play and see what it might look like...

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